Bearhug Recruiting, a boutique executive search firm for venture-backed technology companies, announced the placement of Amit Shrivastava as Chief Product Officer at ServiceUp, the AI-powered platform transforming the $200B+ fleet and insurance repair industry. The appointment marks a strategic milestone as ServiceUp scales toward $100M+ in revenue and expands its orchestration platform.
Kraig Ward, Managing Director at Bearhug Recruiting, emphasized the significance of the hire, stating, “With this hire, ServiceUp gains the exact type of leader who can turn operational complexity into product-led scale. Amit brings an extraordinary mix of AI-first product vision, systems thinking, and real-world execution — making him the perfect fit for ServiceUp’s next chapter.”
Brett Carlson, CEO of ServiceUp, added, “Amit’s the kind of person who doesn’t flinch at messy problems. He digs in, sees the system, and builds for scale. That’s exactly what we need right now. He’s already raising the bar for all of us.”
Shrivastava joins ServiceUp from Twin Health, where he served as founding product leader and helped the company grow from concept to a $1B+ valuation. At Twin, he built and led cross-functional teams across product, design, analytics, and content, launching an AI-powered healthcare platform that improved patient outcomes while scaling across the U.S. and India. His earlier roles at Castlight Health and Intel provided deep experience in mobile-first, AI-augmented platforms, global product leadership, and offline-to-online transformation.
“I’m thrilled to join ServiceUp at a time when an entire industry is ready for a complete transformation,” said Amit. “By leveraging AI, ServiceUp is uniquely positioned to lead that change. I’m eager to partner with the team to build a platform that sets a new standard for visibility, efficiency, and intelligence, ultimately modernizing the entire repair ecosystem and keeping the world's commercial fleets on the road.”
In his new role, Shrivastava will oversee product, design, and engineering at ServiceUp, working closely with the leadership team to accelerate delivery, strengthen infrastructure, and scale adoption nationally. ServiceUp is backed by $55M in Series B funding from PeakSpan Capital and other strategic investors, and is recognized as one of the top 100 fastest-growing startups in the U.S.
This placement underscores Bearhug Recruiting’s focus on helping growth-stage Environmental Technology and Enterprise Software startups unlock revenue scale through strategic executive acquisition. As Ward noted, “competitive advantage is a who, not a what.”
