Conversion Logix, a marketing and technology company serving the multifamily, senior living, and student housing industries, announced the appointment of Mark Musburger as Chief Financial Officer. Musburger brings over two decades of finance leadership across high-growth technology companies, with expertise in strategic CFO leadership, FP&A, and scaling organizations through disciplined financial planning and operational finance.
Most recently, Musburger served as CFO at Banzai International, Inc. He has also held CFO roles at Corvee and Synclive.com, along with senior finance leadership positions at Identity Digital, Avalara, Solavei, and T-Mobile. His background aligns with Conversion Logix's focus on growth and innovation.
“Mark is a proven finance leader with the experience and strategic mindset we need as Conversion Logix continues to grow and evolve in the AI era,” said Andrew Cederlind, President and COO of Conversion Logix. “We're adding new clients across key housing sectors while expanding our data and platform capabilities, including investments in AI and predictive leasing technology. Mark's background scaling tech organizations makes him the right leader to help ensure we can keep growing while continuing to invest in innovation.”
Musburger expressed enthusiasm about the opportunity. “I'm excited to join Conversion Logix at such a pivotal moment. The company is uniquely positioned at the intersection of marketing performance and technology for the housing industry. I'm looking forward to helping build the financial foundation that enables continued innovation, smart investment in product development, and long-term value for customers.”
Conversion Logix, based in Bothell, WA, is a multifamily performance marketing and technology company that transforms how property management teams convert interest into leases. The company helps clients drive measurable performance through innovative advertising solutions and its proprietary attribution platform, CLiQ, replacing guesswork with data-driven certainty. For more information, visit conversionlogix.com.
This appointment signals Conversion Logix's commitment to strengthening its financial leadership as it scales operations and invests in AI and predictive technologies. The company's focus on data-driven marketing and leasing solutions positions it to meet the evolving needs of the housing industry.
