Play It Again Sports, the leading family sporting goods resale concept, has opened a new location in Gilbert at 3143 E Williams Field., STE 101. The store provides athletes of all ages a place to sell their quality used sports and fitness equipment, including football gear, baseball gloves and bats, hockey equipment, golf clubs, soccer gear, lacrosse equipment, treadmills, and weights. The brand, part of Winmark – the Resale Company, focuses on sustainability, small business formation, and providing Resale for Everyone.
The new Play It Again Sports in Gilbert is owned by husband-and-wife duo Dean and Katie Sanchez. Dean is a captain in the Golder Ranch Fire District, and Katie is a teacher at ASU Prep. The couple, who have five children between the ages of 10 and 14 actively involved in sports, wanted to create a meaningful community resource. "We know how challenging it can be to keep up with sports equipment, especially when each child plays multiple sports," said Katie. "It can get financially overwhelming, and our goal is to create a community hub where families know they can find quality gear without breaking the bank."
Play It Again Sports accepts new and quality used equipment from community members, diverting gear from landfills. Unlike typical consignment stores, Play It Again Sports does not require appointments and pays on the spot for items it purchases from customers. For more information or store hours, the new location can be reached at (480) 553-3402 or https://playitagainsports.com/locations/gilbert-az/.
Play It Again Sports is a resource for used sporting goods with over 300 franchised stores in the United States and Canada, plus an e-commerce shop. The brand is franchised by Winmark – the Resale Company, which also franchises Plato’s Closet, Once Upon A Child, Style Encore, and Music Go Round. Winmark focuses on sustainability and small business formation, with 1,371 franchises in operation as of June 28, 2025, and over 2,800 available territories. The opening of this Gilbert location underscores the growing demand for affordable, sustainable sports equipment options, especially for families with active children.
