1win, an international crypto entertainment platform, has broken a world record by organizing the highest football match ever played on top of a building. The event, held in partnership with Colombian football creators FUTTO, took place on the helipad of Torre Colpatria, 196 meters above the streets of Bogotá. The achievement was certified by World Record Certification (WRCAC) following a 3x3 match that transformed one of Bogotá's most recognizable landmarks into a football pitch suspended high above the city.
Inspired by the 2026 Football World Cup, "Fútbol en lo más alto" by 1win ("Football at the Highest Point") became a genuine celebration of football culture and the FIFA World Cup finals. The record-setting match featured six Colombian football creators known on Instagram as @alexanderr_0.0, @pablosierra.10, @fory_11_, @micrerosportoficial, @piqui05_, and @futsala.ok. The match was officiated by street football referee @aditstreetsoccer.
"At 1win, we believe the most memorable moments happen when ambition meets creativity. 'Fútbol en lo más alto' was about taking the game to a completely new level. We aimed at celebrating the biggest football event of the decade — Football World Cup — and creating an experience that fans and, now, the record books will remember," commented the owner of 1win on X.com.
The initiative highlights 1win's approach to creating large-scale entertainment experiences that combine sport, culture, and innovative ideas. By turning an iconic city landmark into the venue for an officially certified world record, the brand continues to develop memorable activations designed to engage football fans around the world.
1win is an international crypto entertainment platform operating across multiple markets worldwide. The brand has active collaborations with international public figures, including football star Luis Suarez, martial artist Jon Jones, and Olympic champion and UFC fighter Gable Steveson. In 2026, 1win welcomed UFC legend Ilia Topuria and rapper Tyga as new members of the 1win VIP community.
