BranchOut Food Inc. (NASDAQ: BOF) has announced a strategic partnership with Zesty Snackz and its founders, digital creators Brenten Szekely and Paul Cuffaro, to launch a new line of single-ingredient Fruit Chips under the Zest Snackz label. The collaboration combines BranchOut’s proprietary GentleDry™ dehydration technology with Zesty Snackz’s growing snack platform and the expansive digital reach of two of YouTube’s most recognizable lifestyle creators, who collectively reach millions of viewers across YouTube, Instagram, TikTok, and other social platforms.
The new Zesty Snacks Fruit Chips line, powered by BranchOut’s GentleDry™ process, will feature products made from 100% real fruit, including mango, pineapple, strawberry, and banana. These single-ingredient chips offer vibrant flavor, texture, and nutrients while providing shelf-stable convenience, free from added sugar, preservatives, or artificial ingredients. BranchOut plans to ship the first full container of product to Zesty Snacks in April, with follow-on container-sized orders expected thereafter.
“Our partnership with Zesty Snackz and creators like Brenten and Paul represents a powerful intersection of food innovation and modern consumer engagement,” said Eric Healy, CEO of BranchOut Food Inc. “These creators have built trusted brands with highly engaged audiences. By combining that reach with our advanced drying technology and supply chain scale, we are uniquely positioned to deliver premium, single-ingredient snacks to a rapidly expanding market.”
Brenten Szekely and Paul Cuffaro have built multi-million-subscriber platforms through high-engagement video content and strong community relationships. Their ability to drive purchasing behavior through authentic storytelling extends their brands into successful merchandise and consumer product lines. This direct-to-consumer channel represents a significant opportunity for BranchOut, distinct from its existing retail and industrial channels. “This partnership allows us to bring something to our audience that we genuinely believe in,” said Szekely. “Our community wants real, simple, high-quality products, and this collaboration delivers exactly that.”
The partnership underscores the growing trend of influencer-driven consumer product launches, leveraging digital reach to bypass traditional retail channels. For BranchOut, which specializes in dehydrated fruit and vegetable products through its patented GentleDry Technology that preserves up to 95% of original nutrition, this collaboration opens a new revenue stream with minimal upfront marketing costs. The company’s technology is protected by over 17 patents, positioning it as a trusted brand and private-label supplier.
Zesty Snackz, a fast-growing snack brand focused on bold, high-quality products, integrates strong brand identity with influencer-driven engagement. More information is available at https://www.zestysnackz.com/. For more on BranchOut Food, visit www.branchoutfood.com.
