DENVER, CO — Digible, a multifamily marketing and technology agency, has announced a strategic partnership with JONAH®, a provider of premium apartment websites for the multifamily industry. The collaboration aims to help multifamily teams better activate, configure, and understand the Jonah Data Layer (JDL), a feature introduced last year that provides access to more meaningful website data when properly integrated with Google Tag Manager and Google Analytics 4.
For multifamily marketers, website data can differentiate between guessing what is happening on a website and understanding how renters are actually engaging. By combining Jonah's website functionality with Digible's expertise in search engine optimization (SEO), qualified traffic generation, analytics configuration, and performance reporting, clients can gain a clearer view of how their websites are performing and where optimization can drive results.
Through the partnership, Digible will offer client education, activation support, guidance on Google Tag Manager (GTM) and Google Analytics 4, and reporting assistance. This enables multifamily marketing and ownership teams to better interpret what their Jonah websites are revealing and determine actionable next steps.
"Clients are asking the right questions: 'What is the JDL?' 'How do I start using it?' and 'Where does the data go once it's live?'" said Shannon Montoya, Director of Organic Media at Digible. "This partnership gives them a clearer path forward. We're helping connect the technical setup to the marketing visibility clients actually need to make smarter decisions."
Digible has worked closely with Jonah for over a year to align Jonah's website capabilities with Digible's SEO, analytics, and reporting services. Yuri Star, CEO of Jonah Digital Agency, noted, "Digible's leadership in multifamily marketing makes them an ideal partner. Together, we're delivering best-in-class reporting and user journey insights that help our shared clients make smarter decisions."
The collaboration creates a stronger connection between website measurement and marketing strategy, providing multifamily teams with the insight needed to attract better-fit renters, optimize digital performance, and make confident decisions. To learn more about Digible's Jonah Data Layer support, visit their website.
