Entertainment Expo Hong Kong 2026 will take place from 15 March to 19 April, showcasing the city's vibrant film and entertainment landscape through eight signature events. Organized by the Hong Kong Trade Development Council (HKTDC) and sponsored by the Cultural and Creative Industries Development Agency (CCIDA), the Film Development Fund, and the Culture, Sports and Tourism Bureau, the Expo aims to connect innovators and industry leaders across the global film and entertainment industries. This year marks milestone editions for two key events: the 30th Hong Kong International Film and TV Market (FILMART) and the 50th Hong Kong International Film Festival (HKIFF).
The Expo has invited renowned singer and actor Leon Lai as Hong Kong Entertainment Ambassador to promote Hong Kong as a leading hub for film and entertainment in Asia. The kick-off ceremony will be held on 17 March at the Hong Kong Convention and Exhibition Centre. The eight major events include FILMART, HKIFF, Hong Kong Film Awards (HKFA), Asian Film Awards, Digital Entertainment Summit, EntertainmentPulse, Hong Kong - Asia Film Financing Forum (HAF), and the Microfilm Production Support Scheme (Music).
FILMART, running from 17 to 20 March at the HKCEC, will feature over 790 exhibitors from more than 30 countries and regions, including first-time participants from emerging markets. More than 30 regional pavilions will represent markets such as France, Italy, Korea, the United Kingdom, the United States, and ASEAN members. Highlights include the second edition of Producers Connect, which will gather over 100 global and Hong Kong producers, and a keynote forum featuring director Peter Chan and Golden Globe-winning producer Janet Yang. The AI Hub will expand its scale, with leading AI companies like Alibaba Cloud, Kling AI, MiniMax, and Vidu, alongside local academic institutions. The newly launched AI Academy will host over 15 thematic workshops on leveraging AI tools for film production.
HKIFF celebrates its 50th edition from 1 to 12 April with the theme "50 and Beyond: Framing the Future." Actors Angela Yuen and Tony Wu serve as ambassadors, while Gingle Wang and Metawin Opas-iamkajorn have been appointed Asian Visionary Ambassadors. A special exhibition, "50 and Beyond: The Hong Kong International Film Festival Golden Jubilee Exhibition," will be held at Hong Kong City Hall. The festival will also collaborate with the Hong Kong Philharmonic Orchestra for the Asian premiere of "In the Mood for Love in Concert."
The 44th Hong Kong Film Awards on 19 April will feature Michelle Wai and Edan Lui as special guests. Sons of the Neon Night leads with 12 nominations, followed by Back to the Past with 11. The 19th Asian Film Awards will present masterclasses and "In Conversation" sessions with guests including Zhang Ziyi, Jia Zhangke, and Squid Game creator Hwang Dong-hyuk.
The Digital Entertainment Summit on 19 March will focus on "Animation Without Borders: Creating, Financing and Expanding Animation IP Worldwide," featuring speakers from Warner Bros. Discovery and France's CNC. EntertainmentPulse, held concurrently with FILMART, will cover AI, streaming, financing, micro-short dramas, and co-productions. The 24th HAF will showcase 42 shortlisted projects from 22 countries and regions. The Microfilm Production Support Scheme (Music) Awards Ceremony will take place on 20 March.
For more information, visit the Entertainment Expo website.
