The Exit Planning Institute (EPI), a leading authority on exit planning for advisors and business owners, has announced a strategic partnership with Million Dollar Author, a firm that helps professional services founders turn their expertise into best-selling books. The alliance aims to equip Certified Exit Planning Advisors (CEPA) with the publishing resources they need to reach business owners earlier in the exit planning process.
Million Dollar Author has published more than 370 books that have generated new clients, speaking invitations, and referral networks for their authors. By partnering with EPI, the firm will offer its book-writing and publishing services to EPI's network of advisors, consultants, and business owners.
"We are excited to welcome Million Dollar Author to EPI's network of Alliance Partners," said Josh Koza, director of strategic relationships at EPI. "Many EPI members have written books about exit planning, business growth, entrepreneurship, and leadership; each member of our community has a unique methodology and perspective to share."
EPI's Alliance Partners are trusted collaborators that work closely with EPI to support advisor development, member engagement, and the broader EPI community. Through educational content, programming, events, and collaboration, alliance members provide valuable resources and expertise that help advisors and business owners navigate the exit planning process.
"Through this partnership with EPI, we want to help create more of the good kind of exit," said Steve Gordon, founder of Million Dollar Author. "Books can position Certified Exit Planning Advisors (CEPA®) so that they reach business owners before those owners are ready to exit, when the CEPA provides the most benefit. Every book we write is a force for good in the world. Our clients solve real problems for people."
The partnership matters because it addresses a critical timing challenge in exit planning. Many business owners wait until they are ready to sell before seeking professional advice, which can limit their options and reduce the value they receive. By publishing a book, a CEPA can establish authority and build trust with business owners years before a transaction is contemplated, positioning themselves as a go-to resource when the owner eventually decides to exit.
For EPI, the alliance expands the resources available to its members and reinforces its commitment to elevating the exit planning profession. For Million Dollar Author, the partnership provides access to a dedicated community of advisors who are already focused on helping business owners plan for the future. Together, the organizations aim to create more successful exits by ensuring that business owners have access to expert guidance early and often.
Advisors interested in learning more about EPI's Alliance Partners can visit the EPI website. Additional information about EPI's programs and resources is available at exit-planning-institute.org.
