The Hong Kong Trade Development Council (HKTDC) will host the world's largest one-stop jewellery marketplace from 2 to 8 March under its proven “Two Shows, Two Venues” format. The 12th Hong Kong International Diamond, Gem & Pearl Show will take place from 2 to 6 March at AsiaWorld-Expo, focusing on jewellery raw materials, while the 42nd Hong Kong International Jewellery Show will be held from 4 to 8 March at the Hong Kong Convention and Exhibition Centre, showcasing finished jewellery pieces.
Jenny Koo, Deputy Executive Director of the HKTDC, said: “This year’s twin jewellery shows bring together some 4,000 exhibitors from over 40 countries and regions, with 70% coming from outside Hong Kong.” Notably, exhibitor participation from Brazil, United Arab Emirates and India has expanded, and Uzbekistan joins for the first time. The global jewellery market shows strong growth, with Hong Kong’s export volume of premium jewellery to ASEAN recording a 51% increase, while exports to the United Kingdom, Australia and Switzerland grew year-on-year by 36%, 28% and 10% respectively.
Over 40 themed pavilions will be featured, including a new Hard Pure Gold Pavilion debuting at the shows. Organised by the World Gold Council, the Hard Pure Gold Pavilion will feature 11 exhibitors from Chinese Mainland, showcasing innovative gold craftsmanship to the global market. The pavilion aims to leverage the fairs as a springboard for international expansion. The Hong Kong Watch Manufacturers Association Ltd will participate as a pavilion for the first time, while the Zhushan Turquoise pavilion from Hubei will also make its debut.
The Hall of Fame at the Hong Kong International Jewellery Show makes a highly anticipated return with more than 40% expansion in scale, welcoming renowned international jewellery brands. Turkish diamond jewellery brand Zen Diamond (Booth: CEC 3B-C12) presents diamond ring collections featuring exquisite cutting techniques, while Hong Kong exhibitor Continental Diamond Company (Booth: CEC GH-C07) showcases an 18K white and rose gold ring set with blue and light pink diamonds. Another Hong Kong exhibitor, Unique Brilliant Ltd (Booth: CEC GH-C13), unveils a necklace and earring set with rubies displaying the coveted “pigeon blood red” colour.
Oriental aesthetics take centre stage with numerous jewellery pieces inspired by Asian culture and heritage. Chinese Mainland exhibitor Guangdong JIABAO Pavilion Jewellery (Hong Kong) Company Ltd (Booth: CEC GH-A16) presents an 18K gold, handmade filigree butterfly brooch, made with national intangible heritage craft, with each piece taking over four months to complete. Another exhibitor, Shenzhen Meifei Precious Metals Co Ltd (Booth: CEC 3E-E02), brings a “Palatial Modern Chinese Style” jewellery series incorporating six traditional gold techniques.
In recent years, hard pure gold technology has gained strong momentum in Chinese Mainland, offering high purity and enhanced hardness for lighter, more durable designs with modern aesthetics. A seminar organised by the World Gold Council will examine the latest developments in the global gold market and hard pure gold technology. During the fairs, a series of events spotlighting Oriental aesthetics in jewellery will be staged, including the Hong Kong International Fashion Chuk Kam Jewellery Design Competition 2026 and the inaugural International Fei Cui Jewellery Design Competition 2026.
More than 20 seminars and networking sessions will be held, covering industry trends, digital marketing and jewellery technologies. A session will examine how artificial intelligence moves from design to commercialisation to drive the development of the jewellery industry. The shows also use the EXHIBITION+ hybrid format, with the HKTDC’s AI-powered “Click2Match” providing online business-matching from 23 February to 13 March. The HKTDC has partnered with the Hong Kong Tourism Board and local enterprises to provide exclusive buyer privileges, including dining, air tickets, and hotels.
For more information, visit the Hong Kong International Jewellery Show website or the Hong Kong International Diamond, Gem & Pearl Show website.
