Women in HVACR has appointed Jazmin Ramirez, Executive Director of Growth at CI Web Group, as its new Marketing Chair. Ramirez will join the organization's Board of Directors, where she will lead the committee responsible for promoting the nonprofit and supporting communications across its 1,200-member network. The appointment, announced Sept. 4, 2026, places a marketing leader with direct trades experience at the helm of efforts to raise awareness of the organization's mission to empower women in the heating, ventilation, air conditioning and refrigeration industry.
Ramirez brings nearly a decade of home services marketing and growth leadership to the role. Before joining CI Web Group, an AI-enabled marketing agency built for the trades, she held roles inside plumbing and HVAC companies, progressing from customer-facing positions into operations and marketing. In her current role, she leads CI Web Group's growth organization, overseeing sales and the customer lifecycle. That background gives her a nuanced understanding of the challenges contractors face, which is critical for an organization focused on helping women connect and advance within the trades.
In her capacity as Marketing Chair, Ramirez will lead the committee that collaborates with other Women in HVACR committees on press and industry outreach, the organization's newsletter, marketing for its annual conference, and promotion of educational programs and member resources. Her stated goal is to help more women know what Women in HVACR has to offer and how they can participate. "This role is an opportunity to help more women know what Women in HVACR has to offer and how they can be part of it," Ramirez said. "There is already so much great work happening across the organization. I'm excited to help tell those stories, expand our reach and make sure more women across the industry know these resources are here for them."
The appointment matters because Women in HVACR supports more than 1,200 members through networking, mentoring and education designed to help women connect and advance within the industry. With Ramirez leading marketing, the organization gains a leader who can bridge the gap between its resources and the women who need them. Her experience in both the trades and marketing positions her to communicate effectively with contractors and industry professionals, potentially increasing membership and engagement. Jennifer Bagley, CEO of CI Web Group, praised Ramirez's leadership and deep understanding of the trades. "I've watched Jazmin take her deep understanding of the trades and grow into an incredible leader in this industry," Bagley said. "She understands the challenges contractors face, she knows how to bring people together, and she cares deeply about helping others succeed. I can't think of a better person to help lead the marketing efforts for Women in HVACR."
Women in HVACR, founded in 2002, provides opportunities for women to connect and grow professionally and personally through networking, mentoring, education, scholarships, professional development and industry events. The organization has grown to more than 1,200 members across the industry. For more information, visit womeninhvacr.org. CI Web Group is an AI-enabled marketing agency with more than 20 years of experience serving HVAC, plumbing, electrical and home service companies nationwide. The company is also the developer of Hydra OS, its website platform built specifically for home service businesses. More details about CI Web Group are available at ciwebgroup.com.
