As search behavior undergoes its most significant transformation in over a decade, MysticDigi Pvt. Ltd., a Delhi-based digital marketing and SEO company, has announced the launch of a dedicated AI SEO practice. This new service is designed to help businesses appear in Google AI Overviews and other generative AI search results, complementing their existing rankings on traditional search engines.
The shift in how users seek information has been rapid, with a growing number of queries now concluding with an AI-generated summary rather than a click-through to a website. Consumers increasingly start their research within conversational AI tools instead of a search box. Consequently, businesses that are not visible to these AI systems risk losing potential customers before they even see a traditional search result.
“Ranking on page one is no longer the finish line,” said Anubhav Garg, Founder of MysticDigi Pvt. Ltd. “Your customer may never scroll to your listing if the AI answer above it recommends someone else. Our SEO experts now optimize for both realities at once – the traditional Google result that still drives revenue, and the AI-generated answer that increasingly decides who gets considered in the first place.”
The new AI SEO service combines conventional search engine optimization with generative engine optimization (GEO), delivered as a unified roadmap. Key components include optimizing content for AI Overviews and answer engines by restructuring pages into clear, extractable, question-led formats that large language models can cite accurately. The practice also focuses on building entity and brand authority through consistent business entities, knowledge-graph signals, and citation footprints, ensuring AI systems recognize the brand as a credible source.
Advanced schema and structured data implementation helps both crawlers and AI models understand products, services, locations, authorship, and expertise. Topical depth and content clustering build interlinked content ecosystems that comprehensively cover subjects, rather than isolated pages targeting single queries. Technical SEO and crawl readiness ensure site speed, indexation, internal linking, and clean crawl paths for both traditional and AI crawlers. Additionally, the service includes AI visibility tracking and reporting to monitor how and where a brand surfaces across AI-generated answers, mapped against conventional keyword rankings and organic traffic.
The service is available immediately to businesses in India, Singapore, the UAE, the United Kingdom, and the United States. MysticDigi, headquartered in Delhi with a presence in San Francisco, serves clients across e-commerce, healthcare, education, real estate, manufacturing, professional services, and B2B technology sectors.
Engagements begin with an AI visibility audit that benchmarks a brand's current presence inside generative answers, identifies where competitors are being cited instead, and produces a prioritized action plan. The company is offering the audit at no cost to qualifying businesses through the end of the current quarter.
“Every business we speak to has the same question right now – how do we show up when AI answers for us?” Garg added. “The honest answer is that it takes disciplined fundamentals plus a new layer of work most agencies haven't built yet. That's exactly what our team has spent the past year developing.”
