21 Events, in collaboration with Discover Puerto Rico, has concluded the 2025 edition of Puerto Rico's Day at the Ballpark, a series of cultural celebrations at select professional baseball stadiums that honor Puerto Rico's 127-year baseball legacy and its legendary players. Since debuting in 2023, the series has grown into a marquee cultural activation, showcasing Puerto Rico's rich heritage through baseball, music, art, and community.
This year's events, held between July 22 and September 6, took place at Citi Field (New York Mets), Citizens Bank Park (Philadelphia Phillies), Truist Park (Atlanta Braves), Rate Field (Chicago White Sox), and PNC Park (Pittsburgh Pirates). Honorees included Edwin Díaz, Francisco Lindor, Carlos Baerga, JC Romero, Joe Jiménez, Félix Millán, José Valentín, and John Candelaria, each recognized in on-field tributes. In Pittsburgh, actor Luis Guzmán delivered a ceremonial first pitch before Candelaria was honored.
At every stop, fans experienced in-stadium activations that brought Puerto Rican culture to life, including scoreboard videos, stadium-wide takeovers, Puerto Rican music, announcer tributes, interactive kiosks with giveaways, and internal stadium TV spots. Guests received commemorative shirts and curated activations designed to immerse fans in Puerto Rico's vibrancy. Each honored player received an official framed print of "Ritmo y Sazón," an adaptation of a mural by Puerto Rican artist Juan Salgado, originally commissioned by Discover Puerto Rico for the Wynwood Mural Festival at Art Basel. The artwork features iconic elements like the coquí's song and the Maga flower.
“Baseball isn't just a sport in Puerto Rico, it is part of our DNA and deeply tied to our cultural identity,” said Glorianna Yamin, VP of Marketing at Discover Puerto Rico. “The Puerto Rico Day at the Ballpark series honors that legacy, celebrating the contributions of our players while inviting fans everywhere to connect with the warmth and vibrancy of our island.”
Over the past three years, the series has reached more than 128 million people nationwide—nearly one-third of the U.S. population—and drawn over half a million attendees, with each event averaging 30,000 fans per game. “Puerto Rico loves baseball and baseball loves Puerto Rico,” added Ralph Paniagua, Managing Director of 21 Events. “This series continues to spotlight the tremendous contributions of Puerto Rican players past and present, while also celebrating the culture and energy of Puerto Rico.”
Strategic partners included LatinoBaseball.com, Joseph Paniagua Productions, Skip Font, HypeSmack, and the host teams. The series remains a signature cultural celebration bridging Puerto Rico's storied past with its vibrant present, reinforcing the island's enduring connection to baseball and its cultural identity.
