Smalls Sliders Brings Back Dr Pepper Swirl and Launches Dirty Dr Pepper to Tap Into Booming Dirty Soda Trend

Smalls Sliders is reintroducing its popular Dr Pepper Swirl and adding a new Dirty Dr Pepper for a limited time, aiming to capitalize on the rapidly growing dirty soda trend.

Bay Area Metrowire Staff
••Retail & Consumer
Smalls Sliders Brings Back Dr Pepper Swirl and Launches Dirty Dr Pepper to Tap Into Booming Dirty Soda Trend

Smalls Sliders is betting big on the dirty soda craze, bringing back its fan-favorite Dr Pepper Swirl and introducing a new Dirty Dr Pepper for a limited time. Both drinks are available at all Cans nationwide through October 11, according to the company.

The Dr Pepper Swirl, which had a limited run last year, is a hand-spun shake made with a creamy vanilla base and swirled with ripples of Dr Pepper syrup. It puts a Smalls twist on a nostalgic soda fountain favorite. The new Dirty Dr Pepper starts with ice-cold Dr Pepper, adds real strawberry puree, and finishes with a splash of creamy vanilla for a sweet, refreshing drink.

The timing is strategic. Yelp searches for dirty soda climbed 600% year over year and hit an all-time high in May 2026, signaling a surge in consumer interest. By offering both a returning favorite and a new take on the trend, Smalls Sliders is positioning itself to capture that demand. "Guests talk about the Dr Pepper Swirl all year, so we are excited to bring it back and give guests a second way to sip," said Michael Alberici, Chief Marketing Officer for Smalls Sliders. "The Swirl is creamy, nostalgic and hand-spun, and the Dirty Dr Pepper arrives right as guests are chasing dirty sodas everywhere they go."

The limited-time drinks pair with Smalls Sliders' fresh cooked-to-order sliders and seasoned waffle fries. Frequent Sliders members get a first look at what drops next, and guests can join the loyalty program online or in the Smalls Sliders app. For more information about Smalls Sliders, visit www.smallssliders.com.

Smalls Sliders serves fresh, cooked-to-order cheeseburger sliders, seasoned waffle fries, and hand-spun milkshakes from its signature Smorange-colored shipping containers, called "Cans." This deliberately focused menu has fueled the brand's rapid growth from its first location in 2019 to more than 375 Cans open or under development across 30 states, attracting premier multi-brand franchisees nationwide. The brand is the brainchild of restaurateur visionary Brandon Landry and is backed by 10 Point Capital and former NFL star Drew Brees as investors. For more information on how Smalls Sliders is the biggest thing to happen to burgers since buns, visit www.smallssliders.com.

Dr Pepper, a brand of Keurig Dr Pepper, Inc. (KDP), is the oldest major soft drink in the United States. Since 1885, the 23 flavors of Dr Pepper have earned legions of guests who enjoy its unique, refreshing taste. The brand comes in Regular, Diet, Caffeine Free, Cherry, Zero Sugar, Cream Soda, Blackberry, and Strawberries & Cream varieties. For more information, visit DrPepper.com or keurigdrpepper.com.

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