Stankevicius Group has completed an 18-month rebuild of its media operations with the launch of BAIUM.net, an ad buying extension of its AI-driven media buying and brokerage platform, Arcana Mace. The new service allows advertisers to run image and video campaigns across a connected network of native media sites, marking the group's re-entry into the global media market after selling its original media portfolio in 2025.
The strategic shift is significant. Stankevicius MGM, the group's former marketing arm, was sold in mid-2025 to a Middle East-based private equity firm, according to reports cited in the announcement. The deal included 11 operational sites and one premium domain. Rather than rebuild as a publisher, Stankevicius Group started from scratch with an automated, AI-based media buying platform. Arcana Mace went live in late May 2026, and the client base has grown internationally since. The platform operates as a brokerage marketplace, more akin to Fiverr or Freelancer than a traditional media house, where buyers order from registered agencies and payment is released upon acceptance.
The launch of BAIUM.net in early Q4 2026 adds paid distribution to the ecosystem. Advertisers can place campaigns on either a pay-per-click model starting from a minimum budget of $1, or a fixed daily fee starting from $15 per day per channel. This follows the Q3 2026 introduction of Media on Demand, a self-publishing layer that connects to third-party media sites via API, allowing users to publish directly without prior editorial review. Together with the core Arcana Mace marketplace, the group now offers what CEO Paulius Stankevicius describes as an end-to-end path from brokered placements to direct self-publishing to paid amplification, all in one platform.
The implications for the media buying industry are notable. By integrating brokerage, self-publishing, and programmatic ad buying into a single AI-enabled platform, Stankevicius Group is positioning itself as a one-stop shop for advertisers seeking flexibility and efficiency. The low minimum spends lower the barrier to entry for smaller advertisers, while the automated nature of the platform could pressure traditional media agencies to adapt. The group's ability to rebuild so quickly after divesting its original assets suggests a nimble, technology-focused approach that may reshape how media placements are bought and sold.
Stankevicius Group operates through several entities, including stankevicius.com and stankeviciusgroup.com, with Stankevicius Pacific Limited serving as its PR and marketing arm. The completion of the marketplace rebuild signals the group's ambition to compete in the global media technology space, leveraging AI to streamline transactions and offer advertisers greater control and reach.
