Army veterans Danny and Kathy Lisath are bringing Nashville-style hot chicken to Northern California with the opening of The Red Chickz in Woodland. The husband-and-wife duo, who met and fell in love during their time in the U.S. Army, are launching their first franchise location with a focus on building generational wealth for their family and serving the local community.
When asked why they chose The Red Chickz among many franchise opportunities, the Lisaths highlighted the brand's quality, energy, and family-oriented culture. "The food is amazing, the energy is fun, and the brand felt fresh and family-oriented," they said in a recent interview. They also appreciated the hands-on support from the corporate team, noting that the company's values aligned closely with their own.
Franchising can be intimidating, but the Lisaths believe there is never a "perfect time" to start. "The biggest challenge was just taking that leap of faith," they said. "After years of talking about building something of our own, we decided to go for it and create something our family could be proud of."
Beyond financial stability, the couple views the business as a tool for legacy and community impact. "We want to show our kids what hard work, faith, and perseverance look like," they explained. "It’s also about giving back—creating jobs in the community, offering growth opportunities for our team, and building relationships that last."
Their military background has been instrumental in preparing them for business ownership. "Our military experience taught us discipline, teamwork, and resilience—skills that translate directly into business," the Lisaths said. "The Army prepared us to lead with structure but also adapt when things don’t go as planned."
The couple has plans to expand beyond Woodland into areas like Davis, Vacaville, or Roseville, but their immediate focus is on building a strong foundation at their first location. "Our goal is to grow smart—build a strong foundation here first and then take the next step when the time is right," they said.
Already, the Lisaths have found meaning in watching their vision come to life. "The most meaningful part has been watching everything come together—from construction to training our first team," they said. "Seeing customers enjoy the food for the first time and hearing their excitement has been incredible."
They hope their Woodland store brings a taste of Nashville to Sacramento residents while creating a fun, family-friendly space. "We want people to feel the energy and warmth the moment they walk in," the Lisaths said. "We hope our store becomes a go-to spot for locals to relax, connect, and enjoy great food made with care."
Community involvement is a priority for the couple. They have joined the Woodland Chamber of Commerce and plan to partner with local schools and sports teams. Upcoming events include a Friends & Family Night and grand opening giveaways. "Supporting our local community is a big part of who we are," they said.
